How Web Designing Companies Design a SEO-Friendly Website

Web design companies are creating SEO-friendly websites that are not only attractive and functional but also help in increasing the visibility of the business online. Such sites have become the need of the hour because competition is rising in the business world. Every company wants to be visible on the internet and gain more customers.

So how do web designing companies design such sites? Here are top five factors with the help of which such sites are created:

Keywords are very important for a successful search engine optimization campaign. By using the right keywords, businesses can ensure that search engines and target customers find them online. Only when the designers understand the business objectives of their clients, they can create a list of keywords that can be incorporated in the site.

Keyword placement is equally important because it tells Google and other search engines what a particular page is all about. Designers ensure that the keyword placement is right on each page.

Besides the right choice and placement of SEO keyword, search engine friendly navigation is also necessary. This is required for search engines to find the site. If the links are just images and not text, the search engines won’t be able to find the site.

File names and URLs are also necessary for SEO-friendly websites. With the help of SEO-optimized URL, search engines can quickly identify what a page is about.

Images being used on such sites need to be optimized. This will help in achieving faster loading times and more visibility.

Integration of social media with a website also helps in gaining credibility.

Keywords are not just used by web design agencies. Even mobile app development companies use the right app store keywords for enhancing visibility of apps for users.

What are the Five Essential Stages of Web Design

Websites are an essential requirement for businesses. There are several reasons like visibility, expansion, social penetration due to which websites are required by business organizations. It is very important to keep in mind that a website should be designed to pull more traffic as intended.

So if you have decided to get a website designed for your business, there are some key stages to consider.

Below are the five stages of web design:

1.  Research and Information –When meeting the web design company, you need to make clear the reason why your business needs the website. After explaining the goals, the stage of research and information gathering is complete by designers in which they conduct client interviews, competitor analysis and market surveys.

2. Planning and Flow – In the second stage, the flow of when and how things will take shape is decided. It is very important to have a basic structural impression.

3. Design Development – The third stage is the designing stage in which the designers combine images and content, giving shape to the site.

4. Website Development Stage – The designer will make the basic structure or shell of the website before designing the inner pages. It is a template which covers the body of the website, and that should fulfill the need of being accessible, reliable and user friendly.

5. Delivery and Maintenance –The site is tested well before delivery. The maintenance part is also taken care of by the designers.

Even mobile app development companies go through similar stages when designing an app for a business. Before you approach a web design or an app development company, make sure you are aware of the objective and purpose for which you want the site or app. This is needed to get best results.